Transformation consulting firm
Tailor-made consulting for lasting transformations.
We support organisations throughout their transformation, from strategic vision to long-term rollout, by assembling on a tailor-made basis the expertise of the 100 most seasoned Pointures in their field.
A new perspective on consulting
70%
of transformations fail, even after mobilising considerable resources.
Source: “The how of transformation”
Because execution realities and the human factor are overlooked.
At once strategic and operational, the Pointures share the same commitment: supporting you in delivering transformations that are useful and built to last.
“We know how to deploy what we recommend.”
Our areas of expertise
Certified training: Qualiopi
The founder
Supporting you from strategy through to rollout
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Astrid Boutaud
Founder & President
Astrid spent more than 20 years with international groups such as Nestlé, Coca-Cola and Sanofi, where she led complex transformation projects, first in operational roles and then on executive committees. Whether launching a breakthrough innovation at Coca-Cola, building a new business at Nestlé or transforming the procurement function at Sanofi, Astrid faced the same challenges each time: evolving the model, aligning stakeholders, and giving teams the means to make new ways of working their own, quickly. A successful transformation does not rest on the soundness of a strategy alone: it has to be workable in practice and carried by the teams. That conviction is what led her to create Les Pointures.
“When Les Pointures was founded, the ambition was to build a more flexible, genuinely tailor-made model. We are convinced that executives deserve support that is rooted in the operational reality of their business.”
Our convictions
What we believe in.
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01
Understanding your reality
To understand your reality, you have to have earned your stripes inside a company. Every one of our Pointures has held both strategic and operational roles.
02
Combining the best expertise
To bring you a genuinely useful new perspective, you have to combine the expertise of the very best in their fields.
03
Bringing your teams on board
To transform for the long term, you have to bring your people on board through training built for them.
Partnerships built to last
4,2
assignments per client on average
40+
loyal clients across some ten sectors
100 %
of our clients come through a recommendation from another executive
What our clients say
“Les Pointures has supported us for several years in building a differentiating position in a market dominated by long-established houses. The tailor-made team covered a full set of complementary skills: executive coaching, brand platform, national campaign rollout, brand narrative and adoption by our bankers.”
“We were supported by a Pointure in putting in place a performance-driven B2B strategy. It led to a prioritised action plan, which set off real internal momentum for change.”
“Les Pointures has supported us on brand strategy and its operational rollout for several years: from range architecture to advertising creative, their expertise is sharp and their follow-through rigorous. Their great strength lies in taking full ownership of brand challenges and assembling a tailor-made team to address them.”
“We were looking for a specific EMEA positioning, aligned with the global mission and grounded in the local reality of our sector. Les Pointures proposed a team bringing together two very different skill sets, a green finance expert and a PR, influence and crisis communications expert. The pairing worked extremely well and we were entirely satisfied.”
“A great experience! The Les Pointures team was highly skilled at identifying the group's overarching challenges. Their responsiveness, thorough follow-up and professionalism throughout the assignment were greatly appreciated. They listened to our feedback, were always available and good-humoured, kept to the schedule, and put forward ideas that challenged how we set up the training.”
“We called on Les Pointures for the Clarins Global Annual Seminar, on the theme of major sustainability trends and their impacts. They were highly responsive, interpreted the brief perfectly and delivered work of a very high standard.”
Contact us
A Core Team ready to listen, understand your needs and assemble the most suitable team of Pointures for you.
- Phone
- 01 83 75 75 12
- Address
- 34 rue Laffitte, 75009 Paris